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SayPro Documents Required Course Syllabus: An outline of the training course, detailing the topics covered and the learning objectives

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SayPro Training Course Syllabus
Course Title: SayPro Professional Communication and Customer Service Training
Duration: 6 Weeks (48 hours)
Mode: In-person or Virtual
Prerequisites: None (Beginner to Intermediate level)

Course Overview:

The SayPro Training Program is designed to help individuals develop advanced communication and customer service skills that enhance both personal and professional interactions. The course is practical and outcome-oriented, focusing on key skills necessary for successful communication, handling customer interactions, and building professional relationships.

Learning Objectives:

  • Develop effective verbal and non-verbal communication strategies.
  • Improve active listening and empathy in customer interactions.
  • Master professional phone etiquette, email communication, and in-person communication.
  • Handle challenging customer situations and de-escalate conflicts.
  • Learn time management techniques to efficiently address customer needs.
  • Build customer loyalty through exceptional service delivery.

Course Outline:

Week 1: Introduction to Professional Communication

  • Topic 1: The Power of Communication in Professional Settings
    • Understanding the role of communication in building professional relationships.
    • The importance of first impressions and establishing trust.
    • Verbal vs. Non-verbal communication.
  • Topic 2: Foundations of Customer Service
    • Defining customer service and its significance.
    • Characteristics of outstanding customer service professionals.
    • Identifying the difference between customer satisfaction and loyalty.
  • Objective: Gain a foundational understanding of professional communication principles and the importance of customer service.

Week 2: Verbal Communication Techniques

  • Topic 1: Active Listening Skills
    • Techniques to listen attentively and understand customer needs.
    • Avoiding common listening barriers.
    • Asking the right questions to uncover concerns.
  • Topic 2: Tone, Pitch, and Pace
    • How voice modulation affects communication.
    • Maintaining a positive and helpful tone.
    • Adjusting speech pace for better clarity.
  • Objective: Enhance verbal communication by mastering active listening and utilizing tone effectively.

Week 3: Non-verbal Communication & Emotional Intelligence

  • Topic 1: Body Language and Its Impact
    • Interpreting body language cues in customers and colleagues.
    • Understanding the role of facial expressions, posture, and eye contact.
    • Using non-verbal cues to convey empathy and understanding.
  • Topic 2: Emotional Intelligence (EQ) in Customer Service
    • Identifying and managing emotions in stressful situations.
    • Recognizing emotional cues in customers to improve interactions.
    • Developing self-awareness and empathy for better service delivery.
  • Objective: Learn to use non-verbal cues and emotional intelligence to strengthen communication and customer rapport.

Week 4: Professional Written Communication

  • Topic 1: Email Etiquette and Best Practices
    • Structuring clear, concise, and professional emails.
    • Proper tone and language in written communication.
    • Email follow-up and responding to inquiries.
  • Topic 2: Writing Professional Reports and Proposals
    • Formatting and presenting ideas clearly.
    • Tailoring your writing to your audience.
    • Tips for persuasive and informative writing.
  • Objective: Develop proficiency in professional written communication through emails and documents.

Week 5: Handling Difficult Customer Interactions

  • Topic 1: Managing Complaints and Conflict Resolution
    • Strategies for de-escalating tense situations.
    • Handling angry or upset customers with calmness and empathy.
    • Turning complaints into opportunities for improvement.
  • Topic 2: Problem-Solving Skills for Customer Issues
    • Identifying solutions through critical thinking.
    • Collaborating with team members to resolve complex issues.
    • Managing customer expectations during problem-solving.
  • Objective: Gain the skills to handle challenging customers and resolve issues efficiently.

Week 6: Time Management and Building Customer Relationships

  • Topic 1: Prioritizing Customer Needs and Efficient Time Management
    • Time management techniques for managing multiple customers or tasks.
    • Balancing quality service with time efficiency.
    • Setting realistic deadlines and meeting customer expectations.
  • Topic 2: Building Long-Term Customer Relationships
    • Techniques for building trust and loyalty.
    • Following up with customers to ensure satisfaction.
    • Offering personalized services to exceed customer expectations.
  • Objective: Learn how to manage your time effectively while fostering positive, long-term customer relationships.

Assessment & Certification:

  • Mid-Course Assessment (Week 3): A short quiz covering communication techniques and customer service basics.
  • Final Assessment (Week 6): A practical scenario-based project, where participants will handle a mock customer interaction and submit a reflective report on how they would approach customer service situations.
  • Certification: A certificate of completion will be awarded to participants who successfully complete the course, including passing the assessments and demonstrating proficiency in course objectives.

Recommended Reading:

  1. The Art of Communicating by Thich Nhat Hanh
  2. How to Win Friends and Influence People by Dale Carnegie
  3. Customer Service: A Practical Approach by Elaine K. Harris

Additional Resources:

  • Access to a course portal with video tutorials, discussion forums, and extra reading materials.
  • Weekly Q&A sessions with the instructor to clarify doubts and receive feedback.

Instructor’s Profile:

The course will be led by an experienced communication coach and customer service expert with over 10 years of industry experience, providing real-world insights and actionable strategies to improve professional communication skills.

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